The true carbon impact of streaming

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13 Sep 2021

What’s the true impact of streaming on the climate? Some studies have tried to answer this question, but it’s hard to get right. Delivering an episode of Shadow and Bone to your screen requires different technologies that are constantly evolving - from the data centers where the data is housed, to the infrastructure that brings the internet to your home, to the electricity powering how you enjoy the show. Measuring those emissions took a lot of guesswork, resulting in studies with inaccurate estimates and myths - until now.

  • Streaming
  • DIMPACT